For Avionica’s conference activation, we delivered a refined Havana-themed hospitality suite with tropical styling, immersive entertainment, and elevated guest experiences from start to finish.
AN IMMERSIVE HAVANA-THEMED HOSPITALITY EXPERIENCE
Avionica, a cutting-edge aerospace technology company that specializes in providing advanced solutions for aircraft data management and communications, partnered with Treadway Events to create a hospitality suite that transported guests to vintage Havana. The space blended Cuban flair with a sophisticated brand-forward atmosphere. Designed to impress prospective clients and partners, the experience was both inviting and stylish without overshadowing the product showcase.
Transform a standard hospitality suite into a transportive brand-aligned and thematic experience that felt stylish and inviting and on-theme without veering into cliché or overwhelming the space. It needed to allow the products to stand out while delivering a strong first impression.
Hospitality suites should act as immersive brand touchpoints. By combining tasteful design elements with intentional layout and refined details, we could reflect Avionica’s innovation while creating a space that encouraged meaningful engagement.
Treadway designed a Havana-inspired suite filled with vintage touches, warm lighting, curated lounge areas and period-appropriate decor. Custom signage, branded bars and nostalgic music completed the vibe, creating a refined and memorable environment where conversations could flourish.
The suite drew consistent traffic and praise from attendees, helping Avionica stand out in a competitive trade show setting. It delivered a polished brand experience that felt both timeless and tailored to the brand.
